By Holly, co-founder of Pebbl Innovations
So here it is — Entry One. Our first official journal post.
Feels a bit surreal writing this... but also very on brand. Because honestly? This whole journey has felt like one giant, scribbled journal page: a mess of ideas, tangled cables, questionable sleep schedules, and the occasional emotional breakdown. Balanced, of course, with blind optimism and caffeine.
But let’s rewind for a sec and actually introduce ourselves properly.
👋 Hey! We’re Pebbl Innovations.
We’re a tiny UK-based team (just the two of us) building products that actually solve those everyday annoyances. Our first product? The Pebble One — a clean, compact little cable winder that stays on your own cables and untangles your life with one satisfying click
Because we were tired of messy desks, chaotic bags, and the infamous black hole drawer full of cables. And if you’ve got ADHD like me, you know this isn’t just a nuisance — it’s disruptive and also makes charging your devices a chore.
We tried looking for something out there. Something automatic, compact, and actually nice to look at.
Not another bulky hexagon that looked like it belonged in a forgotten drawer of old tech.
But nothing hit quite right.
So… we made one.
(Oké — technisch gezien heeft Arik er een gemaakt. Ik stond aan de andere kant van de kamer en riep dingen als: "Maak het schattiger!" en "We hebben een logo nodig!")
Ergens onderweg is het opgehouden een zijproject te zijn.
Het werd onze obsessie.
💭 “Just start — and it’ll click.”
That’s the quote. That’s the idea. That’s literally how this whole thing came to life.
We didn’t have a business plan (still kinda don’t). We weren’t ready. We were students. We were broke. And we are still all of these things. But we just started.
And once we did, things started to click — not all at once, and not always perfectly. But piece by messy piece, prototype by failed prototype, version by even more broken version… something real began to take shape.
That’s also why this journal exists. To share that journey. The chaos, the scrappy wins, the “we have no idea what we’re doing but we’re doing it anyway” energy.
Omdat we niet zomaar een product bouwen - we bouwen een groter idee.
Eentje die zegt: je hoeft niet te wachten tot je er klaar voor bent .
Je moet gewoon beginnen, en uiteindelijk zal het lukken.
Thanks for being here.
Thanks for believing in small beginnings.
— Holly x
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