Journal Entry 002 — The Big Launch 🚀
By Holly, co-founder of Pebbl Innovations
We launched.
We held our breath.
And… things didn’t go quite as planned.
No fireworks. No inbox crashing from too many orders.
Just a quiet ping — three sales.
Honestly? It stung a little.
🧠Reality Check
We’d poured months of energy into designing something that felt right — something sleek, compact, and different from anything out there.
We poured months into designing something we believed in —
✨ small, sleek, and nothing like those clunky hexagon tech tools. ✨
But launch day?
*Crickets*
So we took a pause.
Breathed.
Reflected.
đź’ What we realised:
We’re not a VC-backed startup (yet).
We can’t afford massive marketing campaigns, and we are utilising free social media platforms.
And most importantly — we’re just getting started.
💡 So… we made a few changes:
We asked:
How can we make Pebble One more personal? More joyful? More… us?
And that’s when the smiley face happened. 🙂
A small change — but one that made it feel different. Like a little desk buddy.
🎨 Oh — and new colours. Meet the fresh lineup:
🖤 Matte Black – for the minimalists
🍵 Matcha Green – for the grounded
🌸 Baby Pink – for the soft dreamers
🌊 Blue Lagoon – for the calm creators
What's next?
Our tools right now:
TikTok
Instagram
✍️ This journal
(aka... DIY marketing with a lot of love and very little budget)
No billboards.
No paid ads.
Just us — learning in real time, showing up with every update.
Final thought 🤔:
The launch didn’t blow up —
but it did give us clarity.
We’re proud.
We’re still building.
And we’re still here — one smiley-faced Pebble at a time.
Until next time —
At least, “Just start. And it’ll click”. 🤍
Thanks for being here.
Thanks for believing in small beginnings.
— Holly x
